Mari Rudqvist joins AB Regin as new General Manager

Mari Rudqvist has been appointed General Manager at AB Regin, effective April 2025.

In recent years, Regin Group has experienced substantial growth and development. The company has refined its strategic direction, established solid structures and processes, and completed key acquisitions. As a result, 2024 has been the most successful year in the group’s history.

“To sustain and accelerate the development of Regin Group, Mari Rudqvist has been appointed General Manager AB Regin. With Mari taking over the daily operations of the product company AB Regin, I will now focus entirely on my role as Group CEO. With strong leadership skills and expertise in manufacturing, supply chain and product development, I am confident that Mari is the right person for the role”, says Fredrik Wiking.

Most recently, Mari served as Vice President of Operations at Volvo Penta. Prior to that, she managed several product development teams and projects at Husqvarna and Volvo Penta.

"It is an honour to join Regin Group, a company at the forefront of providing solutions in two vital areas - sustainability and people's wellbeing. I am excited to lead the development of AB Regin in the set strategic direction together with the strong and skilled team. I look forward to utilizing my previous experience to contribute to the future success of Regin Group", says Mari Rudqvist.